Britney May Have Got Some Digital Help For Work Bitch Video – the singer has been getting some great reviews for her new single, Work Bitch, but some images released from the studio behind her new video seem to suggest that she may have received some digital assistance to look so good.
Britney and director Ben Mor worked with the HOAX Films digital production studio on the video’s visual effects and some shots released by HOAX seem to show that the singer looked quite a lot slimmer in the edited shots than she did in the original photos from the set.
Part of the brief for HOAX was apparently to provide sky shots as well as ‘clean up.’ This sounds quite a lot like the video version of airbrushing that goes on with magazine photos of celebrities and models.
The ‘before’ shot of Britney is one of several released by the HOAX Studio last week that was later withdrawn following much discussion on Twitter and other social media sites.
Even though anyone who has seen Britney in recent weeks could not deny that she is in great shape and looks better than she has in a few years, she looks thinner in some of the video shots than she has appeared before or looks now.
It is not the first time that one of Britney’s videos has come under scrutiny as her 2007 video for Piece Of Me was subject to the same speculation with regard to digital trickery.
Director Ben Mor is a fan of the Culver City based digital studio as he worked with them on the Katy Perry video for Part Of Me last year.
Britney is certainly pulling out all the stops to make sure her new album is a success as she has enlisted the help of Black Eyed Peas and The Voice star will.i.am to help produce the tracks on the album including the new single Work Bitch.
The single is the first from the as yet untitled new album which has a worldwide release date of 01 December 2013.