40-year old Dita has designed the Von Folies vintage lingerie line as something a little different to the normal ranges available on the high street and, like her ac,t the lingerie harks back to an earlier, stylish and more glamorous age.
The Von Folies lingerie range was first seen in March this year at the LMFF fashion show in Melbourne, Australia. The range is already on sale at Target in Australia and has been a big success.
The range is now available exclusively at Debenhams here in the UK and is certainly an affordable way to get some of the style and glamour that has characterised Dita’s look for many years.
Dita said: ‘I started collecting vintage lingerie at a young age, and my love for it is what lead me to imitate pinup art of the 1940s, and that is what sparked my career as it is now. Even back then, I equated beautiful lingerie with femininity and everyday luxury rather than seduction. Of course, the art of seducing with lingerie is a wonderful thing, and I am quite aware of the effect it has….but first and foremost, a woman should seduce herself by choosing lingerie that is both beautiful and functional that she can wear in her everyday life, and so bringing these things together, along with affordability, is what I aimed to achieve with my lingerie collection.’
The new range is out just in time for men shopping for lingerie for their ladies as a Christmas gift. It is now possible to get that 1950’s glamour girl look without spending so much money that you need a second mortgage.